Stop Renting Your Readers: Why Authors Can't Wait for Publishers to Handle Their Marketing

In today's publishing landscape, traditional publishers are increasingly leaving marketing responsibilities to the authors themselves. This presentation reveals why authors must take control of their marketing infrastructure now, not later.

Discover the harsh realities of marketing in traditional publishing and learn about the three essential marketing tools every serious author needs. You'll understand why these aren't "nice-to-have" extras but critical components of a sustainable author career, and how they work together to create an audience you truly own.

Whether you're planning to pursue traditional publishing, considering self-publishing, or exploring hybrid options, this presentation will show you how to build a marketing foundation that protects your career and positions you for long-term success, regardless of what happens with social media platforms or publishing industry changes.